DIVERSIFIED · FOOD & BEVERAGE
PEPSICO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 5 in DIVERSIFIED · FOOD & BEVERAGE
Buying Intent
3.02
3rd in category
Brand Trust
2.06
index value
Brand Desire
3.08
index value
As of Sep ’26, PEPSICO records a Buying Intent index of 3.02, placing it 3rd of 5 brands measured in DIVERSIFIED · FOOD & BEVERAGE. Its Brand Trust index reads 2.06 and Brand Desire 3.08. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 3.07 | 2.31 | 2.45 |
| Nov ’25 | 1.94 | — | 0.98 |
| Dec ’25 | 1.63 | — | 0.82 |
| Jan ’26 | 10.75 | 3.34 | 7.47 |
| Feb ’26 | 3.19 | 13.22 | 9.69 |
| Mar ’26 | 11.44 | 15.27 | 14.87 |
| Apr ’26 | 2.66 | — | 1.34 |
| May ’26 | 3.36 | 12.99 | 10.25 |
| Jun ’26 | 2.13 | 4.34 | 4.37 |
| Jul ’26 | 7.89 | 8.73 | 9.32 |
| Aug ’26 | 1.97 | — | 1.00 |
| Sep ’26 | 2.06 | 3.08 | 3.02 |