AYURVEDIC PRODUCTS - DIVERSIFIED
PATANJALI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 5 in AYURVEDIC PRODUCTS - DIVERSIFIED
Buying Intent
45
3rd in category
Brand Trust
44
index value
Brand Desire
41
index value
As of Aug ’26, PATANJALI records a Buying Intent index of 45, placing it 3rd of 5 brands measured in AYURVEDIC PRODUCTS - DIVERSIFIED. Its Brand Trust index reads 44 and Brand Desire 41. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 3 | 1 | 3 |
| Oct ’25 | 2 | 5 | 4 |
| Nov ’25 | 9 | 10 | 14 |
| Dec ’25 | 6 | 3 | 5 |
| Jan ’26 | 31 | 25 | 30 |
| Feb ’26 | 58 | 14 | 37 |
| Mar ’26 | 13 | 35 | 36 |
| Apr ’26 | 27 | 15 | 24 |
| May ’26 | 8 | 14 | 12 |
| Jun ’26 | 29 | 6 | 23 |
| Jul ’26 | 5 | 37 | 24 |
| Aug ’26 | 44 | 41 | 45 |