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SUNDAY — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 12 in EDIBLE OIL

Buying Intent
16.89
3rd in category
Brand Trust
14.06
index value
Brand Desire
16.53
index value
As of Sep ’26, SUNDAY records a Buying Intent index of 16.89, placing it 3rd of 12 brands measured in EDIBLE OIL. Its Brand Trust index reads 14.06 and Brand Desire 16.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2510.7915.9815.08
Nov ’253.6114.046.18
Dec ’258.6523.7615.35
Jan ’263.0247.1521.61
Feb ’2622.9326.1030.13
Mar ’262.326.444.89
Apr ’2658.6913.1142.11
May ’266.725.566.79
Jun ’2616.165.7911.46
Jul ’2619.4914.2819.26
Aug ’2610.5321.8119.16
Sep ’2614.0616.5316.89

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