WATCHES - PREMIUM
TISSOT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 2nd of 6 in WATCHES - PREMIUM
Buying Intent
3.30
2nd in category
Brand Trust
1.00
index value
Brand Desire
3.66
index value
As of Oct ’26, TISSOT records a Buying Intent index of 3.30, placing it 2nd of 6 brands measured in WATCHES - PREMIUM. Its Brand Trust index reads 1.00 and Brand Desire 3.66. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 8.30 | 10.64 | 10.61 |
| Nov ’25 | — | 43.76 | 24.63 |
| Apr ’26 | 7.81 | 41.51 | 28.52 |
| May ’26 | 9.95 | 68.52 | 42.92 |
| Jun ’26 | 3.99 | 45.22 | 26.37 |
| Jul ’26 | 3.70 | — | 1.89 |
| Aug ’26 | — | 13.25 | 7.67 |
| Oct ’26 | 1.00 | 3.66 | 3.30 |