MOUTH FRESHENER - TRADITIONAL
VIMAL PAN MASALA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 1 in MOUTH FRESHENER - TRADITIONAL
Buying Intent
31
1st in category
Brand Trust
29
index value
Brand Desire
24
index value
As of Jun ’26, VIMAL PAN MASALA records a Buying Intent index of 31, placing it 1st of 1 brands measured in MOUTH FRESHENER - TRADITIONAL. Its Brand Trust index reads 29 and Brand Desire 24. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 4 | 5 | 4 |
| Nov ’25 | 3 | — | 2 |
| Apr ’26 | 5 | 1 | 4 |
| May ’26 | 7 | 5 | 8 |
| Jun ’26 | 29 | 24 | 31 |