LUGGAGE/BAGS
WILDCRAFT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 5th of 12 in LUGGAGE/BAGS
Buying Intent
14.61
5th in category
Brand Trust
2.59
index value
Brand Desire
25.63
index value
As of Oct ’26, WILDCRAFT records a Buying Intent index of 14.61, placing it 5th of 12 brands measured in LUGGAGE/BAGS. Its Brand Trust index reads 2.59 and Brand Desire 25.63. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’26 | 1.06 | — | 0.54 |
| Jun ’26 | — | 2.21 | 1.35 |
| Oct ’26 | 2.59 | 25.63 | 14.61 |