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HOTELS - LUXURY — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 5 brands measured · category Trust 0
As of Jun ’26, THE OBEROI leads HOTELS - LUXURY on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | THE OBEROI | 48 | 17 | 33 |
| 2 | GRAND HYATT | 24 | 2 | 14 |
| 3 | TAJ HOTELS | 18 | 5 | 14 |
| 4 | JW MARRIOTT | — | 3 | 2 |
| 5 | ITC HOTELS | — | 1 | 1 |