HOTELS - LUXURY
THE OBEROI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 5 in HOTELS - LUXURY
Buying Intent
33
1st in category
Brand Trust
48
index value
Brand Desire
17
index value
As of Jun ’26, THE OBEROI records a Buying Intent index of 33, placing it 1st of 5 brands measured in HOTELS - LUXURY. Its Brand Trust index reads 48 and Brand Desire 17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 2 | 6 | 5 |
| Sep ’25 | 5 | 1 | 2 |
| Oct ’25 | 3 | 5 | 6 |
| Nov ’25 | 1 | 10 | 8 |
| Jan ’26 | 3 | — | 1 |
| Mar ’26 | 4 | — | 2 |
| May ’26 | 3 | 3 | 3 |
| Jun ’26 | 48 | 17 | 33 |