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NEWSPAPER - ENGLISH — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 5 brands measured · category Trust 0
As of Jun ’26, THE HINDU leads NEWSPAPER - ENGLISH on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | THE HINDU | — | 24 | 13 |
| 2 | HINDUSTAN TIMES | 7 | 4 | 8 |
| 3 | THE TIMES OF INDIA | 4 | 7 | 6 |
| 4 | INDIAN EXPRESS | 4 | 4 | 5 |
| 5 | THE HITAVADA | 3 | — | 1 |