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VALUE FASHION — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 5 brands measured
As of Sep ’26, ZUDIO leads VALUE FASHION on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | ZUDIO | 543.09 | 402.05 | 528.61 |
| 2 | RELIANCE TRENDS | 58.42 | 65.43 | 69.91 |
| 3 | PANTALOONS | 41.63 | 84.96 | 69.75 |
| 4 | BAAZAR KOLKATA | 2.04 | 3.85 | 3.87 |
| 5 | M BAAZAR | 1.02 | — | 0.52 |