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APOLLO — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 4th of 12 in TYRES

Buying Intent
73.09
4th in category
Brand Trust
62.13
index value
Brand Desire
68.06
index value
As of Sep ’26, APOLLO records a Buying Intent index of 73.09, placing it 4th of 12 brands measured in TYRES. Its Brand Trust index reads 62.13 and Brand Desire 68.06. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2552.5788.9678.84
Nov ’2576.3686.4392.88
Dec ’25194.1763.51144.20
Jan ’2673.4710.5941.65
Feb ’2627.3712.0722.05
Mar ’2643.3539.4641.27
Apr ’2674.6848.6870.40
May ’2634.76154.15101.72
Jun ’2693.8576.7296.25
Jul ’2665.0354.8765.97
Aug ’2632.9031.4635.90
Sep ’2662.1368.0673.09

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