TYRES
CEAT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 12 in TYRES
Buying Intent
169.34
2nd in category
Brand Trust
183.31
index value
Brand Desire
125.20
index value
As of Sep ’26, CEAT records a Buying Intent index of 169.34, placing it 2nd of 12 brands measured in TYRES. Its Brand Trust index reads 183.31 and Brand Desire 125.20. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 198.92 | 208.52 | 227.33 |
| Nov ’25 | 225.73 | 177.23 | 224.30 |
| Dec ’25 | 220.32 | 161.19 | 213.88 |
| Jan ’26 | 216.63 | 284.40 | 278.85 |
| Feb ’26 | 301.81 | 402.40 | 392.40 |
| Mar ’26 | 235.60 | 382.99 | 347.63 |
| Apr ’26 | 212.89 | 245.43 | 255.04 |
| May ’26 | 218.02 | 225.44 | 249.51 |
| Jun ’26 | 166.41 | 156.52 | 179.07 |
| Jul ’26 | 164.21 | 109.03 | 151.67 |
| Aug ’26 | 87.38 | 111.10 | 107.09 |
| Sep ’26 | 183.31 | 125.20 | 169.34 |