TYRES
BIRLA TYRES — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 7th of 12 in TYRES
Buying Intent
17.48
7th in category
Brand Trust
26.67
index value
Brand Desire
3.38
index value
As of Sep ’26, BIRLA TYRES records a Buying Intent index of 17.48, placing it 7th of 12 brands measured in TYRES. Its Brand Trust index reads 26.67 and Brand Desire 3.38. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 1.02 | 0.62 |
| Oct ’25 | — | 1.85 | 1.13 |
| Aug ’26 | 43.44 | 4.08 | 26.53 |
| Sep ’26 | 26.67 | 3.38 | 17.48 |