LAPTOPS
APPLE MacBOOK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 4th of 13 in LAPTOPS
Buying Intent
645
4th in category
Brand Trust
401
index value
Brand Desire
753
index value
As of Aug ’26, APPLE MacBOOK records a Buying Intent index of 645, placing it 4th of 13 brands measured in LAPTOPS. Its Brand Trust index reads 401 and Brand Desire 753. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 111 | 69 | 99 |
| Oct ’25 | 222 | 196 | 230 |
| Nov ’25 | 151 | 203 | 193 |
| Dec ’25 | 240 | 245 | 268 |
| Jan ’26 | 176 | 279 | 245 |
| Feb ’26 | 368 | 357 | 405 |
| Mar ’26 | 334 | 281 | 346 |
| Apr ’26 | 440 | 220 | 356 |
| May ’26 | 373 | 383 | 421 |
| Jun ’26 | 440 | 261 | 390 |
| Jul ’26 | 246 | 697 | 510 |
| Aug ’26 | 401 | 753 | 645 |