LAPTOPS
MI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 7th of 14 in LAPTOPS
Buying Intent
94.14
7th in category
Brand Trust
13.82
index value
Brand Desire
150.94
index value
As of Sep ’26, MI records a Buying Intent index of 94.14, placing it 7th of 14 brands measured in LAPTOPS. Its Brand Trust index reads 13.82 and Brand Desire 150.94. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | — | 35.33 | 19.92 |
| Sep ’25 | 137.67 | 6.12 | 72.92 |
| Oct ’25 | 13.14 | 93.78 | 56.86 |
| Nov ’25 | 108.75 | 8.16 | 48.81 |
| Dec ’25 | 16.26 | 138.51 | 100.29 |
| Mar ’26 | 9.80 | — | 5.44 |
| Apr ’26 | 58.20 | 32.81 | 52.14 |
| May ’26 | 68.55 | 42.96 | 61.84 |
| Jun ’26 | 87.88 | 86.63 | 107.68 |
| Jul ’26 | 41.13 | 150.63 | 108.17 |
| Aug ’26 | 145.89 | 91.07 | 132.68 |
| Sep ’26 | 13.82 | 150.94 | 94.14 |