LAPTOPS
MI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 7th of 13 in LAPTOPS
Buying Intent
132
7th in category
Brand Trust
146
index value
Brand Desire
91
index value
As of Aug ’26, MI records a Buying Intent index of 132, placing it 7th of 13 brands measured in LAPTOPS. Its Brand Trust index reads 146 and Brand Desire 91. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 9 | 5 | 11 |
| Jul ’25 | — | 35 | 20 |
| Sep ’25 | 138 | 6 | 73 |
| Oct ’25 | 13 | 94 | 57 |
| Nov ’25 | 109 | 8 | 49 |
| Dec ’25 | 16 | 138 | 100 |
| Mar ’26 | 10 | — | 5 |
| Apr ’26 | 58 | 33 | 52 |
| May ’26 | 68 | 43 | 62 |
| Jun ’26 | 88 | 87 | 108 |
| Jul ’26 | 41 | 150 | 108 |
| Aug ’26 | 146 | 91 | 132 |