MILK
AROKYA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 14 in MILK
Buying Intent
16
5th in category
Brand Trust
8
index value
Brand Desire
22
index value
As of Aug ’26, AROKYA records a Buying Intent index of 16, placing it 5th of 14 brands measured in MILK. Its Brand Trust index reads 8 and Brand Desire 22. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 105 | 46 | 84 |
| Jun ’26 | 8 | — | 4 |
| Jul ’26 | — | 55 | 31 |
| Aug ’26 | 8 | 22 | 16 |