KITCHEN APPLIANCES
ATOMBERG — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 5 in KITCHEN APPLIANCES
Buying Intent
55
1st in category
Brand Trust
20
index value
Brand Desire
71
index value
As of Jun ’26, ATOMBERG records a Buying Intent index of 55, placing it 1st of 5 brands measured in KITCHEN APPLIANCES. Its Brand Trust index reads 20 and Brand Desire 71. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 70 | 124 | 109 |
| Apr ’26 | 13 | 27 | 23 |
| May ’26 | 19 | 10 | 15 |
| Jun ’26 | 20 | 71 | 55 |