KITCHEN APPLIANCES
PIGEON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jul ’26 · 4th of 7 in KITCHEN APPLIANCES
Buying Intent
3
4th in category
Brand Trust
3
index value
Brand Desire
2
index value
As of Jul ’26, PIGEON records a Buying Intent index of 3, placing it 4th of 7 brands measured in KITCHEN APPLIANCES. Its Brand Trust index reads 3 and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 6 | 3 | 7 |
| Jul ’26 | 3 | 2 | 3 |