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BANK - PRIVATE

AXIS BANK — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 13 in BANK - PRIVATE

Buying Intent
233.72
3rd in category
Brand Trust
196.00
index value
Brand Desire
225.56
index value
As of Sep ’26, AXIS BANK records a Buying Intent index of 233.72, placing it 3rd of 13 brands measured in BANK - PRIVATE. Its Brand Trust index reads 196.00 and Brand Desire 225.56. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’25168.39181.95194.66
Nov ’25150.90306.02243.31
Dec ’25123.35116.48127.46
Jan ’26129.66230.19192.98
Feb ’26172.23152.34183.11
Mar ’26305.22337.19362.11
Apr ’26295.26267.60314.62
May ’26236.58208.71247.63
Jun ’26169.18246.18232.16
Jul ’26342.25297.47349.33
Aug ’26301.41270.75317.45
Sep ’26196.00225.56233.72

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