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BANK - PRIVATE — Brand Buying Intent in India

India’s Buying Intent Index · Aug ’26 · 13 brands measured · category Trust 2

As of Aug ’26, HDFC BANK leads BANK - PRIVATE on Buying Intent among 13 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).

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BANK - PRIVATE leaderboard

#	Brand	Trust	Desire	Buying Intent
1	HDFC BANK	525	663	662
2	ICICI BANK	229	463	387
3	AXIS BANK	301	270	317
4	KOTAK MAHINDRA BANK	107	76	99
5	IDBI BANK	21	30	29
6	INDUSIND BANK	32	20	29
7	YES BANK	37	9	26
8	RBL BANK	7	16	17
9	FEDERAL BANK	17	13	15
10	IDFC FIRST BANK	17	9	14
11	ABN AMRO BANK	12	5	10
12	BANDHAN BANK	7	1	4
13	DCB BANK	4	1	2