EDUCATION TECHNOLOGY - K12

CLASSPLUS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 5th of 6 in EDUCATION TECHNOLOGY - K12

Buying Intent

2.58

5th in category

Brand Trust

3.06

index value

Brand Desire

1.69

index value

As of Sep ’26, CLASSPLUS records a Buying Intent index of 2.58, placing it 5th of 6 brands measured in EDUCATION TECHNOLOGY - K12. Its Brand Trust index reads 3.06 and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Jun ’26	1.33	8.30	5.66
Jul ’26	9.89	3.49	9.11
Aug ’26	31.15	7.34	21.56
Sep ’26	3.06	1.69	2.58

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