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EDUCATION TECHNOLOGY - K12

TESTBOOK — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 4th of 5 in EDUCATION TECHNOLOGY - K12

Buying Intent
7
4th in category
Brand Trust
7
index value
Brand Desire
3
index value
As of Aug ’26, TESTBOOK records a Buying Intent index of 7, placing it 4th of 5 brands measured in EDUCATION TECHNOLOGY - K12. Its Brand Trust index reads 7 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jun ’2633821
Jul ’26646
Aug ’26737

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