DIVERSIFIED
DOMS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 18th of 63 in DIVERSIFIED
Buying Intent
29
18th in category
Brand Trust
22
index value
Brand Desire
29
index value
As of Aug ’26, DOMS records a Buying Intent index of 29, placing it 18th of 63 brands measured in DIVERSIFIED. Its Brand Trust index reads 22 and Brand Desire 29. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 4 | 1 | 2 |
| Oct ’25 | 6 | 1 | 5 |
| Nov ’25 | 12 | 49 | 35 |
| Dec ’25 | 36 | 9 | 21 |
| Jan ’26 | 13 | 13 | 14 |
| Feb ’26 | 8 | 40 | 32 |
| Mar ’26 | 11 | 19 | 17 |
| Apr ’26 | 33 | 31 | 37 |
| May ’26 | 7 | 11 | 11 |
| Jun ’26 | 59 | 41 | 56 |
| Jul ’26 | 77 | 48 | 65 |
| Aug ’26 | 22 | 29 | 29 |