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DIVERSIFIED · STATIONERY

NAVNEET — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 5th of 5 in DIVERSIFIED · STATIONERY

Buying Intent
22.35
5th in category
Brand Trust
3.83
index value
Brand Desire
33.36
index value
As of Sep ’26, NAVNEET records a Buying Intent index of 22.35, placing it 5th of 5 brands measured in DIVERSIFIED · STATIONERY. Its Brand Trust index reads 3.83 and Brand Desire 33.36. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Sep ’2513.0010.1813.30
Oct ’252.79—1.40
Nov ’251.453.001.13
Dec ’25—5.043.08
Jan ’26—3.051.87
Feb ’269.982.974.56
Mar ’260.984.030.70
May ’264.35—2.18
Jun ’2610.637.4310.67
Jul ’266.463.134.63
Aug ’26—3.261.99
Sep ’263.8333.3622.35

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