SWITCHES
GM — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 6 in SWITCHES
Buying Intent
4
3rd in category
Brand Trust
2
index value
Brand Desire
5
index value
As of Sep ’26, GM records a Buying Intent index of 4, placing it 3rd of 6 brands measured in SWITCHES. Its Brand Trust index reads 2 and Brand Desire 5. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’26 | 2 | 5 | 4 |