MUTUAL FUND
HDFC MUTUAL FUND — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 9 in MUTUAL FUND
Buying Intent
80.67
2nd in category
Brand Trust
76.27
index value
Brand Desire
70.86
index value
As of Sep ’26, HDFC MUTUAL FUND records a Buying Intent index of 80.67, placing it 2nd of 9 brands measured in MUTUAL FUND. Its Brand Trust index reads 76.27 and Brand Desire 70.86. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 16.17 | 7.01 | 12.90 |
| Nov ’25 | 14.51 | 12.08 | 16.03 |
| Dec ’25 | 36.18 | 3.36 | 23.18 |
| Jan ’26 | 35.07 | 53.49 | 47.05 |
| Feb ’26 | 27.72 | 7.92 | 24.24 |
| Mar ’26 | 65.07 | 53.97 | 66.01 |
| Apr ’26 | 19.72 | 14.80 | 13.39 |
| May ’26 | 7.00 | 8.28 | 8.73 |
| Jun ’26 | 89.49 | 43.10 | 71.94 |
| Jul ’26 | 11.04 | 10.36 | 12.00 |
| Aug ’26 | 20.94 | 74.31 | 47.64 |
| Sep ’26 | 76.27 | 70.86 | 80.67 |