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MUTUAL FUND — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 7 brands measured · category Trust 0
As of Jun ’26, HDFC MUTUAL FUND leads MUTUAL FUND on Buying Intent among 7 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | HDFC MUTUAL FUND | 89 | 43 | 72 |
| 2 | KUVERA | 46 | 76 | 68 |
| 3 | SBI MUTUAL FUND | 21 | 41 | 38 |
| 4 | ICICI PRUDENTIAL | 18 | 6 | 13 |
| 5 | UTI | 1 | 6 | 4 |
| 6 | KOTAK MUTUAL FUND | 6 | 1 | 4 |
| 7 | DSP MUTUAL FUND | 3 | — | 1 |