DAIRY - DIVERSIFIED
METRO DAIRY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 5 in DAIRY - DIVERSIFIED
Buying Intent
3.32
3rd in category
Brand Trust
3.83
index value
Brand Desire
2.53
index value
As of Sep ’26, METRO DAIRY records a Buying Intent index of 3.32, placing it 3rd of 5 brands measured in DAIRY - DIVERSIFIED. Its Brand Trust index reads 3.83 and Brand Desire 2.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 6.64 | 12.80 | 10.54 |
| Jul ’26 | 4.63 | 6.59 | 6.01 |
| Aug ’26 | 2.96 | 5.71 | 4.98 |
| Sep ’26 | 3.83 | 2.53 | 3.32 |