LAPTOPS
MSI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 12th of 15 in LAPTOPS
Buying Intent
11.36
12th in category
Brand Trust
11.59
index value
Brand Desire
8.50
index value
As of Oct ’26, MSI records a Buying Intent index of 11.36, placing it 12th of 15 brands measured in LAPTOPS. Its Brand Trust index reads 11.59 and Brand Desire 8.50. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 9.80 | — | 5.44 |
| Jun ’26 | 3.20 | — | 1.62 |
| Aug ’26 | 1.23 | 8.15 | 5.60 |
| Oct ’26 | 11.59 | 8.50 | 11.36 |