FOOTWEAR - ACTIVE
NIKE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 9 in FOOTWEAR - ACTIVE
Buying Intent
44
1st in category
Brand Trust
45
index value
Brand Desire
32
index value
As of Aug ’26, NIKE records a Buying Intent index of 44, placing it 1st of 9 brands measured in FOOTWEAR - ACTIVE. Its Brand Trust index reads 45 and Brand Desire 32. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 777 | 678 | 812 |
| Oct ’25 | 713 | 549 | 705 |
| Nov ’25 | 593 | 360 | 531 |
| Dec ’25 | 337 | 567 | 503 |
| Jan ’26 | 380 | 620 | 554 |
| Feb ’26 | 756 | 611 | 760 |
| Mar ’26 | 1 | — | 1 |
| Apr ’26 | 28 | 2 | 15 |
| May ’26 | — | 7 | 4 |
| Jun ’26 | 3 | 3 | 3 |
| Jul ’26 | 8 | 11 | 12 |
| Aug ’26 | 45 | 32 | 44 |