FOOTWEAR - ACTIVE
PUMA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 4th of 9 in FOOTWEAR - ACTIVE
Buying Intent
4
4th in category
Brand Trust
4
index value
Brand Desire
3
index value
As of Aug ’26, PUMA records a Buying Intent index of 4, placing it 4th of 9 brands measured in FOOTWEAR - ACTIVE. Its Brand Trust index reads 4 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 359 | 493 | 479 |
| Aug ’25 | 525 | 460 | 548 |
| Sep ’25 | 402 | 441 | 469 |
| Oct ’25 | 465 | 496 | 535 |
| Nov ’25 | 259 | 297 | 306 |
| Dec ’25 | 216 | 341 | 310 |
| Jan ’26 | 209 | 238 | 250 |
| Feb ’26 | 236 | 311 | 303 |
| Apr ’26 | — | 16 | 9 |
| Jun ’26 | 2 | — | 1 |
| Jul ’26 | 22 | 14 | 20 |
| Aug ’26 | 4 | 3 | 4 |