PICKLES
NILON'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 1st of 9 in PICKLES
Buying Intent
8.49
1st in category
Brand Trust
11.28
index value
Brand Desire
3.34
index value
As of Oct ’26, NILON'S records a Buying Intent index of 8.49, placing it 1st of 9 brands measured in PICKLES. Its Brand Trust index reads 11.28 and Brand Desire 3.34. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’26 | 11.28 | 3.34 | 8.49 |