HOTELS
OYO Hotels & Homes — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 7 in HOTELS
Buying Intent
16
1st in category
Brand Trust
11
index value
Brand Desire
16
index value
As of Aug ’26, OYO Hotels & Homes records a Buying Intent index of 16, placing it 1st of 7 brands measured in HOTELS. Its Brand Trust index reads 11 and Brand Desire 16. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’25 | 3 | — | 1 |
| Aug ’25 | — | 3 | 2 |
| Oct ’25 | 1 | 2 | 1 |
| Nov ’25 | 3 | — | 2 |
| Jan ’26 | 65 | 25 | 42 |
| Feb ’26 | 51 | 72 | 69 |
| Mar ’26 | 44 | 40 | 47 |
| Apr ’26 | 27 | 16 | 24 |
| May ’26 | 11 | 37 | 26 |
| Jun ’26 | 4 | 7 | 8 |
| Jul ’26 | 24 | 26 | 25 |
| Aug ’26 | 11 | 16 | 16 |