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HOTELS — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 5 brands measured
As of Sep ’26, OYO Hotels & Homes leads HOTELS on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | OYO Hotels & Homes | 27.25 | 31.52 | 33.39 |
| 2 | THE HHI | 9.89 | 5.91 | 12.13 |
| 3 | GOLDEN TULIP | — | 2.53 | 1.55 |
| 4 | HOTEL LILAWATI GRAND | 3.06 | — | 1.55 |
| 5 | ASTOR | 1.02 | — | 0.52 |