PACKAGED SNACKS
PARLE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 11th of 16 in PACKAGED SNACKS
Buying Intent
2.24
11th in category
Brand Trust
—
index value
Brand Desire
3.66
index value
As of Oct ’26, PARLE records a Buying Intent index of 2.24, placing it 11th of 16 brands measured in PACKAGED SNACKS. Its Brand Trust index reads — and Brand Desire 3.66. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 17.99 | — | 10.03 |
| Oct ’25 | — | 4.48 | 3.07 |
| Apr ’26 | — | 23.60 | 13.17 |
| May ’26 | — | 30.66 | 17.18 |
| Jun ’26 | 0.80 | 22.06 | 11.16 |
| Aug ’26 | 29.24 | — | 16.28 |
| Oct ’26 | — | 3.66 | 2.24 |