WATCHES - LUXURY
RADO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 4 in WATCHES - LUXURY
Buying Intent
171.35
1st in category
Brand Trust
98.93
index value
Brand Desire
205.35
index value
As of Sep ’26, RADO records a Buying Intent index of 171.35, placing it 1st of 4 brands measured in WATCHES - LUXURY. Its Brand Trust index reads 98.93 and Brand Desire 205.35. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 55.65 | 42.78 | 54.10 |
| Nov ’25 | 79.40 | 68.88 | 82.35 |
| Dec ’25 | 122.44 | 266.05 | 214.51 |
| Jan ’26 | 170.51 | 268.67 | 242.36 |
| Feb ’26 | 261.04 | 499.69 | 425.15 |
| Mar ’26 | 213.19 | 225.38 | 236.29 |
| Apr ’26 | 84.73 | 71.66 | 86.60 |
| May ’26 | 118.41 | 257.83 | 210.94 |
| Jun ’26 | 35.10 | 32.96 | 38.19 |
| Jul ’26 | 85.96 | 238.40 | 181.32 |
| Aug ’26 | 145.38 | 73.86 | 121.51 |
| Sep ’26 | 98.93 | 205.35 | 171.35 |