WATCHES - LUXURY
SEIKO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 4 in WATCHES - LUXURY
Buying Intent
11.03
2nd in category
Brand Trust
6.12
index value
Brand Desire
8.76
index value
As of Sep ’26, SEIKO records a Buying Intent index of 11.03, placing it 2nd of 4 brands measured in WATCHES - LUXURY. Its Brand Trust index reads 6.12 and Brand Desire 8.76. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 2.47 | 6.14 | 5.00 |
| Oct ’25 | 18.60 | 101.97 | 88.71 |
| Nov ’25 | 3.63 | 4.16 | 5.16 |
| Jan ’26 | — | 6.86 | 4.21 |
| Feb ’26 | 1.60 | — | 0.81 |
| Mar ’26 | 132.39 | 48.98 | 101.48 |
| Apr ’26 | 17.00 | 22.95 | 21.57 |
| May ’26 | 59.71 | 16.86 | 42.39 |
| Jun ’26 | 7.44 | 7.51 | 7.83 |
| Jul ’26 | 9.26 | 11.30 | 11.63 |
| Aug ’26 | 5.42 | 10.52 | 8.66 |
| Sep ’26 | 6.12 | 8.76 | 11.03 |