FANS
USHA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 13 in FANS
Buying Intent
203
2nd in category
Brand Trust
162
index value
Brand Desire
200
index value
As of Aug ’26, USHA records a Buying Intent index of 203, placing it 2nd of 13 brands measured in FANS. Its Brand Trust index reads 162 and Brand Desire 200. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 317 | 370 | 384 |
| Oct ’25 | 412 | 384 | 445 |
| Nov ’25 | 570 | 562 | 631 |
| Dec ’25 | 650 | 600 | 698 |
| Jan ’26 | 504 | 421 | 517 |
| Feb ’26 | 660 | 526 | 659 |
| Mar ’26 | 252 | 444 | 390 |
| Apr ’26 | 400 | 380 | 432 |
| May ’26 | 297 | 188 | 267 |
| Jun ’26 | 298 | 376 | 377 |
| Jul ’26 | 160 | 100 | 147 |
| Aug ’26 | 162 | 200 | 203 |