DIVERSIFIED
WHIRLPOOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 42nd of 69 in DIVERSIFIED
Buying Intent
3
42nd in category
Brand Trust
6
index value
Brand Desire
—
index value
As of Aug ’26, WHIRLPOOL records a Buying Intent index of 3, placing it 42nd of 69 brands measured in DIVERSIFIED. Its Brand Trust index reads 6 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 4 | 2 | 5 |
| Apr ’26 | 4 | 4 | 5 |
| May ’26 | — | 2 | 1 |
| Jul ’26 | 24 | 2 | 13 |
| Aug ’26 | 6 | — | 3 |