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NOTEBOOKS — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 4 brands measured · category Trust 0
As of Aug ’26, NAVNEET leads NOTEBOOKS on Buying Intent among 4 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | NAVNEET | 62 | 37 | 52 |
| 2 | ITC CLASSMATE | 29 | 67 | 50 |
| 3 | SUNDARAM | 4 | 14 | 11 |
| 4 | APSARA | 4 | 2 | 3 |