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TOOTHBRUSHES — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 4 brands measured · category Trust 0
As of Jun ’26, ORAL-B leads TOOTHBRUSHES on Buying Intent among 4 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | ORAL-B | 62 | 18 | 40 |
| 2 | PEPSODENT | 4 | 8 | 8 |
| 3 | CLOSE UP | 4 | 3 | 4 |
| 4 | COLGATE | 2 | 2 | 2 |