TOOTHBRUSHES

AQUAFRESH — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 3rd of 5 in TOOTHBRUSHES

Buying Intent

2.80

3rd in category

Brand Trust

2.01

index value

Brand Desire

3.13

index value

As of Oct ’26, AQUAFRESH records a Buying Intent index of 2.80, placing it 3rd of 5 brands measured in TOOTHBRUSHES. Its Brand Trust index reads 2.01 and Brand Desire 3.13. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Oct ’26	2.01	3.13	2.80

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