PAINTS
ASIAN PAINTS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 9 in PAINTS
Buying Intent
367.09
1st in category
Brand Trust
379.58
index value
Brand Desire
282.29
index value
As of Sep ’26, ASIAN PAINTS records a Buying Intent index of 367.09, placing it 1st of 9 brands measured in PAINTS. Its Brand Trust index reads 379.58 and Brand Desire 282.29. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 166.42 | 389.60 | 311.35 |
| Nov ’25 | 229.49 | 329.46 | 310.76 |
| Dec ’25 | 376.75 | 347.80 | 404.45 |
| Jan ’26 | 419.89 | 556.59 | 546.59 |
| Feb ’26 | 793.86 | 370.10 | 647.69 |
| Mar ’26 | 365.72 | 368.38 | 411.02 |
| Apr ’26 | 327.56 | 505.38 | 462.37 |
| May ’26 | 447.15 | 484.35 | 520.22 |
| Jun ’26 | 323.19 | 686.77 | 566.49 |
| Jul ’26 | 213.72 | 325.48 | 300.79 |
| Aug ’26 | 338.41 | 341.52 | 378.58 |
| Sep ’26 | 379.58 | 282.29 | 367.09 |