PAINTS
ASIAN PAINTS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 9 in PAINTS
Buying Intent
377
1st in category
Brand Trust
337
index value
Brand Desire
340
index value
As of Aug ’26, ASIAN PAINTS records a Buying Intent index of 377, placing it 1st of 9 brands measured in PAINTS. Its Brand Trust index reads 337 and Brand Desire 340. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 222 | 386 | 344 |
| Oct ’25 | 166 | 390 | 311 |
| Nov ’25 | 230 | 330 | 311 |
| Dec ’25 | 377 | 348 | 404 |
| Jan ’26 | 420 | 557 | 547 |
| Feb ’26 | 794 | 370 | 648 |
| Mar ’26 | 365 | 368 | 411 |
| Apr ’26 | 328 | 505 | 462 |
| May ’26 | 446 | 485 | 520 |
| Jun ’26 | 329 | 687 | 570 |
| Jul ’26 | 214 | 325 | 300 |
| Aug ’26 | 337 | 340 | 377 |