PAINTS
DULUX — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 9 in PAINTS
Buying Intent
16
5th in category
Brand Trust
15
index value
Brand Desire
13
index value
As of Aug ’26, DULUX records a Buying Intent index of 16, placing it 5th of 9 brands measured in PAINTS. Its Brand Trust index reads 15 and Brand Desire 13. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 5 | 1 | 3 |
| Sep ’25 | 10 | 18 | 16 |
| Oct ’25 | 25 | 38 | 32 |
| Nov ’25 | 20 | 31 | 28 |
| Dec ’25 | 18 | 28 | 46 |
| Jan ’26 | 5 | — | 3 |
| Mar ’26 | — | 10 | 6 |
| Apr ’26 | 14 | 75 | 52 |
| May ’26 | 14 | 15 | 20 |
| Jun ’26 | 61 | 28 | 49 |
| Jul ’26 | 36 | 8 | 23 |
| Aug ’26 | 15 | 13 | 16 |