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PAINTS — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 9 brands measured · category Trust 1
As of Aug ’26, ASIAN PAINTS leads PAINTS on Buying Intent among 9 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | ASIAN PAINTS | 337 | 340 | 377 |
| 2 | BIRLA OPUS | 111 | 94 | 113 |
| 3 | BERGER PAINTS | 21 | 80 | 57 |
| 4 | NEROLAC | 45 | 11 | 32 |
| 5 | DULUX | 15 | 13 | 16 |
| 6 | ICI PAINTS | 18 | 5 | 14 |
| 7 | SHALIMAR PAINTS | 3 | 2 | 3 |
| 8 | INDIGO | — | 3 | 2 |
| 9 | JSW DULUX | 2 | — | 1 |