JEWELLERY
BLUE HEAVEN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 8th of 17 in JEWELLERY
Buying Intent
25
8th in category
Brand Trust
27
index value
Brand Desire
16
index value
As of Jun ’26, BLUE HEAVEN records a Buying Intent index of 25, placing it 8th of 17 brands measured in JEWELLERY. Its Brand Trust index reads 27 and Brand Desire 16. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’26 | 30 | 13 | 24 |
| May ’26 | 4 | 12 | 10 |
| Jun ’26 | 27 | 16 | 25 |