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AIR CONDITIONERS

BOSCH — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 16th of 27 in AIR CONDITIONERS

Buying Intent
37.85
16th in category
Brand Trust
51.16
index value
Brand Desire
17.00
index value
As of Sep ’26, BOSCH records a Buying Intent index of 37.85, placing it 16th of 27 brands measured in AIR CONDITIONERS. Its Brand Trust index reads 51.16 and Brand Desire 17.00. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jun ’2516.61—9.24
Jul ’2514.44—7.97
Apr ’262.13—1.07
May ’263.363.483.37
Jun ’269.2120.5217.42
Jul ’2616.5962.5644.46
Aug ’2638.5451.0247.68
Sep ’2651.1617.0037.85

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