SMART WEARABLES
BOULT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 5th of 6 in SMART WEARABLES
Buying Intent
2.77
5th in category
Brand Trust
1.28
index value
Brand Desire
3.38
index value
As of Sep ’26, BOULT records a Buying Intent index of 2.77, placing it 5th of 6 brands measured in SMART WEARABLES. Its Brand Trust index reads 1.28 and Brand Desire 3.38. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 3.63 | 3.20 | 3.54 |
| Jun ’25 | — | 3.31 | 2.02 |
| Sep ’25 | 4.98 | 1.28 | 4.01 |
| Oct ’25 | 5.58 | 2.86 | 8.37 |
| Nov ’25 | 7.26 | 4.16 | 10.39 |
| Dec ’25 | 3.25 | — | 1.64 |
| Apr ’26 | — | 5.23 | 3.18 |
| May ’26 | — | 1.16 | 0.71 |
| Jun ’26 | — | 2.21 | 1.35 |
| Jul ’26 | 7.89 | 7.64 | 8.65 |
| Aug ’26 | 5.13 | 2.04 | 4.08 |
| Sep ’26 | 1.28 | 3.38 | 2.77 |