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SMART WEARABLES — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 9 brands measured · category Trust 0
As of Aug ’26, APPLE iWATCH leads SMART WEARABLES on Buying Intent among 9 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | APPLE iWATCH | 142 | 118 | 144 |
| 2 | REALME | 22 | 35 | 33 |
| 3 | BoAT | 10 | 35 | 26 |
| 4 | NOISE | 3 | 20 | 13 |
| 5 | GOBOULT | 5 | 2 | 4 |
| 6 | GARMIN | — | 7 | 4 |
| 7 | FIRE-BOLTT | — | 2 | 2 |
| 8 | TITAN | 2 | — | 1 |
| 9 | APPLE SMARTWATCH | — | 1 | 0 |