CHOCOLATE BAR
CADBURY DAIRY MILK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 8 in CHOCOLATE BAR
Buying Intent
29
3rd in category
Brand Trust
4
index value
Brand Desire
55
index value
As of Jun ’26, CADBURY DAIRY MILK records a Buying Intent index of 29, placing it 3rd of 8 brands measured in CHOCOLATE BAR. Its Brand Trust index reads 4 and Brand Desire 55. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 11 | 52 | 38 |
| Aug ’25 | 40 | 9 | 31 |
| Sep ’25 | 6 | 10 | 11 |
| Oct ’25 | 40 | 9 | 27 |
| Nov ’25 | 42 | 53 | 53 |
| Dec ’25 | 8 | 12 | 10 |
| Jan ’26 | 38 | 35 | 39 |
| Feb ’26 | 8 | 16 | 20 |
| Mar ’26 | 325 | 220 | 302 |
| Apr ’26 | 16 | 5 | 11 |
| May ’26 | 53 | 94 | 80 |
| Jun ’26 | 4 | 55 | 29 |